Purple is excited to further its partnership with Aruba, with support for Aruba Instant On .
Designed with small businesses in mind, Aruba Instant On is assisting companies facing the challenges of digital transformation. Aruba provides an easy-to-use and instantly deployable solution regardless of geography, type of business, or client devices on the network.
Aruba Instant On access points are designed to be far superior to a standard WiFi router through built-in security, traffic segmentation per network, and fast secure connectivity.
The addition of Purple 's product on top of Instant On will enable small businesses to enable their Wi-Fi to become a customer data acquisition and digital marketing platform to increase revenue, loyalty, and engagement.
Purple offers small businesses a “one-stop” solution for their data collection and marketing needs, converting their WiFi from a business overhead to a single holistic view digital platform that manages customer data and lifecycles.
The solution is not only customer-centric but user-friendly and can be deployed remotely, removing the need for human contact. This immediately provides businesses with the tools they need to build more detailed customer profiles, hyper-personalise multiple marketing campaigns, segment customer data, and measure ROI.
Purple and Aruba have a long-standing partnership that spans the globe across a multitude of products and services. Notable joint customers include Taronga Zoo in APAC, Miami HEAT in the US, and in LatAm - Inbursa, Palacio and Estadio Diablos Rojos.
Customers wishing to add Purple to their 'Instant On' WiFi, should visit this form to sign up: https://purple.ai/aruba/ .
