Claudia Hill
Articles by Claudia Hill
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Purple Appoints Commercial Leader Tom Smith as Regional Growth Director to Lead North East Expansion and Social Impact Strategy
Purple has appointed Tom Smith as Regional Growth Director to lead its North East expansion, focusing on scaling revenue while addressing digital exclusion through the company’s B Corp-certified WiFi technology.
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More Than a Blocker: Strategic Use Cases for Modern Content Filtering
Beyond just blocking: Discover how a DNS filter can optimise bandwidth, protect brand loyalty, and automate compliance. See 6 ways a WiFi content filter transforms your guest network into a strategic business utility.
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Seamless Stays: How iPSK is Redefining the Guest WiFi Experience for Hotels
Discover why iPSK is the new standard for hotel WiFi. Eliminate captive portals, support guest Chromecasts, and automate security with identity-based networking.
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Beyond eduroam: Why iPSK is the New Standard for Student Accommodation & Higher Education WiFi
Discover why iPSK is the new standard for student accommodation WiFi. Learn how to support gaming consoles, improve security, and automate onboarding with identity-based networking.
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Streaming Under the Stars: Why iPSK is the Future of WiFi for Caravan Parks & Resorts
Why iPSK is the gold standard for caravan park and holiday resort WiFi. Learn how to provide "home-like" connectivity, eliminate support calls, and manage seasonal demand.
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Why iPSK is the Key to Digital Inclusion in Affordable Housing Societies
How iPSK (Identity PSK) is closing the digital divide in affordable housing societies. Provide secure, affordable, and simple "at-home" WiFi for every resident while protecting privacy.
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Why iPSK is the Future of Care Home WiFi: Balancing Resident Privacy with Medical Security
Learn how iPSK (Identity PSK) provides secure, home-like WiFi for care homes. Balance resident privacy with secure e-MAR and IoT connectivity.
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Why iPSK is the Gold Standard for Build-to-Rent (BTR) and MDU WiFi
Why iPSK is the gold standard for Build-to-Rent (BTR) WiFi. Learn how to provide "Instant-On" internet, improve resident retention, and reduce hardware costs with identity-based networking.
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What is iPSK? The Complete Guide to Identity-Based WiFi Security
What is iPSK? Discover how Identity Pre-Shared Key (iPSK) combines home-WiFi simplicity with Enterprise security. The ultimate guide for BTR, Student Housing, and IoT.
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The 10-Day Window: Why proactive DNS filtering is your best defence against modern threats
For the modern IT department, Guest WiFi has evolved from a luxury perk into a fundamental utility. Much like power or air conditioning, it is a service that customers, visitors, and contractors simply expect to work seamlessly the moment they enter the premises. However, from a security standpoint, this utility creates a massive, unmanaged attack surface.
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Beyond the Block List: Meeting Global Safety Standards with WiFi Content Filtering
In the modern business landscape, providing internet access is no longer a secondary amenity; it is a fundamental utility. Whether you are managing a hospital, a retail hub, or an IT park, your WiFi is often the first point of interaction for visitors. However, with this utility comes a significant "Duty of Care."
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Newcastle’s Digital Revolution: How Secure Public WiFi is Driving Inclusion and Economic Growth
Purple is focused on creating a world where connectivity is seamless, secure, and available everywhere. Our recent webinar broke down exactly how the city of Newcastle Upon Tyne is leading this transformation through a landmark public-private partnership.
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Purple’s free initiative to accelerate OpenRoaming™ adoption for businesses
New approach eliminates barriers, empowering venues to join the global OpenRoaming™ network and deliver seamless, secure WiFi.
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Mythbusters: Beyond the Captive Portal
Mobile data isn't killing public WiFi, bad user experiences are. In this piece, we dismantle the arguments against seamless connectivity. Learn why 5G still struggles indoors, how "unlimited" plans are shrinking, and how Purple’s certificate-based security outperforms open networks. Most importantly, find out how you can ditch the login form and still gain higher-quality, compliant customer data.
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Seamless, Secure, and Everywhere: The end of WiFi friction
Purple is on a mission to make WiFi secure, seamless, and everywhere. In our recent "Free the Internet" webinar, we broke down exactly how we are achieving our global mission to improve how people connect in the real world.
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Purple merges with Splash Access, enhancing global connectivity platforms
We are uniting Splash Access’s specialised Cisco Meraki access platform with Purple, who bring 13 years of experience in the WiFi industry. Purple’s platform serves nearly 50 crore users across 80,000 venues, providing us with the scale to deliver enhanced global support, scalability, and accelerated innovation for your solution.
Secure & Seamless: The future of guest WiFi eliminates man-in-the-middle attacks without adding friction
For years, businesses faced a frustrating choice when providing guest WiFi. Prioritise security, resulting in sometimes long, repeated login forms and frustrating digital friction, or prioritise ease of use, often resulting in an unsecured, unencrypted connection vulnerable to attack.
The world's strictest data protection laws and how the Purple Platform can enable you to comply
What is data protection and data privacy? The concept of the right to privacy emerged in 1948 when the Universal Declaration of Human Rights was adopted by the
