Claudia Hill
Articles by Claudia Hill

Gaming consoles, IoT, and Cisco: solving the headless device onboarding nightmare
Smart TVs, gaming consoles, and IoT sensors cannot use captive portals - here is how identity pre-shared keys (iPSK) on Cisco eliminate the headless device onboarding problem for residential WiFi.

Your Staff WiFi Is a Bigger Target Than You Think (And AI Just Made It Worse)
AI has made staff WiFi attacks cheaper, faster, and easier to pull off. Here's what we covered in our fireside chat — and why the fix isn't more friction at the login screen.

Purple Appoints Iain Fox as VP Growth – Public Sector to Drive Digital Inclusion and Smart City Innovation
Purple has appointed Iain Fox as VP Public Sector to spearhead digital inclusion and smart city expansion.

Purple Launches Offline Maps Mode for Seamless, Secure Navigation to WiFi Hotspots
The Purple App's new feature means users can download maps directly to their device, cutting through the frustration of data dead zones and keeping key features accessible wherever they go.

Purple Signals Higher Education Ambitions with Appointment of VP Education Tim Peers
Purple has appointed Tim Peers, a SaaS leader who joins the B Corp-certified tech firm to tackle digital poverty and accelerate the Smart Campus evolution.

Why Your Next WiFi Upgrade Doesn’t Require New Hardware
Upgrading your WiFi capacity doesn’t have to mean pulling new cables. See how Purple Shield’s new DNS-level ad blocking speeds up page loads by 3.5x and locks down network security in minutes.
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Purple Appoints Commercial Leader Tom Smith as Regional Growth Director to Lead North East Expansion and Social Impact Strategy
Purple has appointed Tom Smith as Regional Growth Director to lead its North East expansion, focusing on scaling revenue while tackling digital exclusion through the company’s B Corp-certified WiFi technology.
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More Than a Blocker: Strategic Use Cases for Modern Content Filtering
Beyond just blocking: Discover how a DNS filter can optimise bandwidth, protect brand loyalty, and automate compliance. See 6 ways a WiFi content filter transforms your guest network into a strategic business utility.
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Seamless Stays: How iPSK is Redefining the Guest WiFi Experience for Hotels
Discover why iPSK is the new standard for hotel WiFi. Eliminate captive portals, support guest Chromecasts, and automate security with identity-based networking.
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Streaming Under the Stars: Why iPSK is the Future of WiFi for Caravan Parks & Resorts
Why iPSK is the gold standard for caravan park and holiday resort WiFi. Learn how to provide "home-like" connectivity, eliminate support calls, and manage seasonal demand.
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Beyond eduroam: Why iPSK is the New Standard for Student Accommodation & Higher Education WiFi
Discover why iPSK is the new standard for student accommodation WiFi. Learn how to support gaming consoles, improve security, and automate onboarding with identity-based networking.
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Why iPSK is the Gold Standard for Build-to-Rent (BTR) and MDU WiFi
Why iPSK is the gold standard for Build-to-Rent (BTR) WiFi. Learn how to provide "Instant-On" internet, improve resident retention, and reduce hardware costs with identity-based networking.
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Why iPSK is the Key to Digital Inclusion in Social and Affordable Housing
How iPSK (Identity PSK) is closing the digital divide in social housing. Provide secure, affordable, and simple "at-home" WiFi for every resident while protecting privacy.
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Why iPSK is the Future of Care Home WiFi: Balancing Resident Privacy with Medical Security
Learn how iPSK (Identity PSK) provides secure, home-like WiFi for care homes. Balance resident privacy with secure e-MAR and IoT connectivity.
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What is iPSK? The Complete Guide to Identity-Based WiFi Security
What is iPSK? Discover how Identity Pre-Shared Key (iPSK) combines home-WiFi simplicity with Enterprise security. The ultimate guide for BTR, Student Housing, and IoT.
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The 10-Day Window: Why proactive DNS filtering is your best defence against modern threats
For the modern IT department, Guest WiFi has evolved from a luxury perk into a fundamental utility. Much like power or HVAC, it is a service that customers, visitors, and contractors simply expect to work seamlessly the moment they enter a building. However, from a security standpoint, this utility creates a massive, unmanaged attack surface.
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Beyond the Block List: Meeting Global Safety Standards with WiFi Content Filtering
In the modern business landscape, providing internet access is no longer a secondary amenity; it is a fundamental utility. Whether you are managing a hospital, a retail hub, or a corporate campus, your WiFi is often the first point of interaction for visitors. However, with this utility comes a significant "Duty of Care".
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Newcastle’s Digital Revolution: How Secure Public WiFi is Driving Inclusion and Economic Growth
Purple is focused on creating a world where connectivity is seamless, secure, and available everywhere. Our recent webinar broke down exactly how the city of Newcastle Upon Tyne is leading this transformation through a landmark public-private partnership.