Author

James Kean

Chief Financial Officer

James is an ACA Chartered Accountant with over a decade of qualified experience, having worked in several scaling software companies. He leads the Business Operations team at Purple, overseeing Finance, HR, Legal, and Operations to ensure the company has a robust foundation for growth.

Articles by James Kean

The hidden cost of free WiFi: What your captive portal is really costing you

"Free WiFi" isn't free if it costs you your reputation. From the "awkward password shuffle" to the trap of junk data, we explore the hidden costs of high-friction captive portals—and how venue operators can turn a basic utility into a powerful engine for customer delight.

6 January 2026

The business case for digital inclusion: Why doing good is good business

Unlock the business potential of digital inclusion and discover why doing good is good for business. Our comprehensive guide outlines the strategic advantages of embracing digital equity

18 November 2025