White label WiFi margin and ARR calculator
Model the recurring revenue, platform cost and gross margin of reselling branded guest WiFi across your client venues.
Healthy: room to fund support, onboarding and sales commission.
| Line | Amount | Basis |
|---|---|---|
| Client fee | £195.00 | What the venue pays you each month |
| AP licences | -£56.88 | 6 APs x £9.48 |
| Analytics add-on | -£14.22 | Flat per venue per month |
| Branded domain share | -£0.90 | £379 a year spread across 35 venues |
| Gross margin per venue | £123.00 | 63% of the fee |
Ask for the partner rate card and integration pack for 35 venues and 210 APs.
White label guest WiFi partner margin and ROI calculator
Model recurring SaaS margins, client retainers, and value-added service packages for your MSP, ISP, or digital agency brand.
Package cloud captive portals, 802.1X security, and guest WiFi management into monthly IT retainers for corporate offices, retail clinics, and multi-site clients.
White label platform architecture
- Multi-Tenancy: Unlimited hierarchical sub-accounts with role-based access
- Hardware Compatibility: Cisco Meraki, HPE Aruba, Ruckus, Juniper Mist, Ubiquiti UniFi
- Provisioning Speed: Under 10 minutes per venue with cloud API connectors
- Data Privacy: Automated GDPR, CCPA, and LGPD visitor consent logging
Key partner resale advantages
- Zero on-premise controller hardware to maintain or patch
- Unified multi-tenant dashboard with client sub-accounts
- Recurring monthly billing you set the price for
Scale your managed services with Purple white label guest WiFi
Deliver branded captive portals, 802.1X enterprise authentication and location analytics to your clients under your own brand.
Purple WiFi is delighted to announce the release of a limited number of white label licence opportunities for our social WiFi software solution.
Purple WiFi is a cloud-based guest WiFi access system, authenticated through social media channels including Facebook, Twitter and LinkedIn. Our Purple Portal dashboard interface offers end-user businesses within hospitality, retail and leisure industries increased social reach, customer data insights and powerful marketing opportunities.
White Label Opportunities
The white label opportunities are part of Purple WiFi's aggressive expansion programme, and offers white label partners a licence to sell the social WiFi software solution under their own branding, as well as owning the customer relationship directly.
The licence is perfect for businesses who already sell IT or marketing-related services to key target markets - hospitality, leisure or retail. The social WiFi solution provides high-margin additional revenue, giving companies the opportunity to add to their existing product portfolio without incurring additional product development costs.
Purple WiFi have allocated direct resource to growing this part of the business, with Bill Williams making the move from Sales Manager to become Global Business Development Manager for White Label Partners.
Within the first 3 months of releasing these opportunities, we have secured 26 licence sales internationally, in the UK, Netherlands, Germany, USA, Greece, Ireland, Brazil, India and Switzerland.
For more details about our international white label opportunities, please contact Bill Williams on Bill@purple.so or +44 161 8700193


