WiFi-first beats WiFi-bundled
Stampede bundles guest WiFi marketing with bookings, payments and loyalty for hospitality venues. Purple does the WiFi marketing too - the same simple setup and a free plan to start - plus footfall analytics, staff and multi-tenant WiFi, and the scale to run a thousand sites on one platform. Better guest WiFi whether you run one venue or many.
- Start free instead of from £299 a month
- Keep your bookings and EPOS stack - Purple doesn’t make you re-buy it
- Footfall and dwell analytics under every campaign
- Guest, staff and multi-tenant networks when the estate grows
Price it against your stack
Tell us about your venues and current tools, and we’ll show what Purple replaces - starting free.
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Do the WiFi layer properly and everything above it improves
Bookings, loyalty and reviews all work better when the underlying guest data is rich. Purple concentrates on that layer: a branded one-tap sign-in that captures consented profiles and visit behaviour on the access points your venues already run - feeding whichever hospitality tools you keep.
- One-tap Google, Apple or email sign-in
- Profiles and visit behaviour flow to 70+ CRMs
- No pressure to swap your bookings or loyalty tools
Why venues move from Stampede to Purple
Stampede bundles guest WiFi marketing with bookings, payments and loyalty for hospitality.
Purple focuses on the WiFi itself - guest, staff and multi-tenant - and runs it for one venue or a national estate.
Stampede is built for independent and small-group hospitality venues.
Purple runs a single pub just as simply, and the same platform scales to a thousand sites when you are ready.
Stampede captures guest data and automates review requests.
Purple captures the data and adds footfall, dwell and repeat-visit analytics, so you see behaviour, not just contacts.
Stampede offers guest WiFi for hospitality.
Purple adds passwordless WPA2/3-Enterprise staff WiFi and iPSK multi-tenant networks on the hardware you already own.
Stampede is GDPR-compliant.
Purple is ISO 27001, GDPR, CCPA and B Corp certified - enterprise-grade security for venues of any size.
Hospitality jobs Purple was built for
A bundle asks every venue to buy the same box. Purple lets a pub, a group and an estate each start with the WiFi job in front of them.
The independent pub or cafe
Free branded WiFi that builds a guest list from day one - no £299-a-month commitment to justify first.
The hospitality group
Cross-venue dashboards showing footfall, dwell and repeat visits, with campaigns triggered per site.
The operations lead
Staff WiFi with passwordless WPA2/3-Enterprise - no shared passwords taped to the till.
The brand and compliance team
ISO 27001, GDPR, CCPA and B Corp certification behind every guest record.
Proven where hospitality scales
See what WiFi-first looks like on your sites.
Feature-by-feature comparison
| Feature | Purple | Stampede |
|---|---|---|
| Branded captive portal | ✓Customisable splash, multiple auth and data-capture options | ✓Branded WiFi splash with data capture |
| Email & SMS marketing | ✓Purple Engage: WiFi-triggered email and SMS journeys | ✓Marketing automation plus automated review requests |
| Footfall & dwell analytics | ✓Location analytics across venues and multi-site estates | –Visit counts and campaign performance, not footfall or dwell |
| Staff WiFi (passwordless WPA2/3-Enterprise) | ✓Certificate-based staff access, Entra ID / Okta / Google sync | ✕Not a core product surface |
| Multi-tenant / iPSK WiFi | ✓Resident-isolated networks for BTR, student and coworking | ✕Multi-site management, not landlord-style multi-tenant |
| Runs on your existing hardware | ✓Vendor-agnostic (Cisco Meraki, HPE Aruba, Ruckus, UniFi) or the £69 Purple Hub | ✓Cisco Meraki, Ubiquiti UniFi, Ruckus, Aruba, MikroTik |
| Enterprise compliance (ISO 27001) | ✓ISO 27001, GDPR, CCPA, Cyber Essentials and B Corp certified | –GDPR-compliant; no published ISO 27001 or SOC 2 |
| Multi-site management | ✓Every location in one dashboard, any number of sites | ✓Multi-site management for hospitality groups |
| Free plan | ✓Free Connect tier - ideal for one venue | ✕Free trial only; paid plans from £299/month, no permanent free tier |
See how the switch from Stampede works on your setup.
Pay for depth where the data lives, not breadth you already own
Most hospitality groups already run bookings, EPOS and loyalty they like. What is usually missing is the layer underneath: guest WiFi that captures who visits and how often, everywhere. Purple goes deep on exactly that - free to start on Connect, with Capture and Engage adding footfall analytics and marketing automation, and staff or multi-tenant networks joining the same platform when you need them.
Frequently asked
How do Purple and Stampede compare on marketing?
Both send WiFi-triggered email and SMS campaigns based on visit behaviour. Stampede bundles this with bookings, payments, loyalty and automated review requests for hospitality. Purple adds footfall and dwell analytics and connects to 70+ CRMs, so marketing works from behaviour, not just a contact list.
Does Purple cover staff and multi-tenant WiFi?
Yes. Alongside guest WiFi, Purple runs passwordless WPA2/3-Enterprise staff WiFi and iPSK multi-tenant networks on the access points you already own - Cisco Meraki, HPE Aruba, Ruckus, Juniper Mist or Ubiquiti UniFi. Stampede focuses on guest WiFi bundled with hospitality operations.
What does Purple cost compared with Stampede?
Stampede’s paid plans start from £299 a month with a free trial. Purple starts permanently free on the Connect tier for a single venue, with published tiered pricing for Capture and Engage - so a pub can prove the value before any monthly spend, and a group pays for the analytics depth it actually uses.
Where Purple beats Stampede
See the product hub and the industries where teams pick Purple over Stampede.