Visitor WiFi for theme parks, museums, and attractions that drives repeat visits
Purple's guest WiFi platform for attractions connects visitors the moment they arrive, captures marketing-ready data from theme parks to museums, and turns every visit into social shares, reviews, and return trips - with footfall and dwell analytics that show exactly how guests move through your site.
- Branded visitor WiFi that captures marketing data on every connection
- Footfall and dwell analytics to understand how guests explore your site
- Automated offers and social sharing that drive reviews and repeat visits
















The state of the attractions industry
Challenges and solutions
We understand the unique challenges of the attractions industry. Here’s how we can help.
Reliable staff WiFi that keeps a busy site running safely
Across a busy, sprawling site, your team relies on a fast, secure staff network for radios, ticketing, and safety communications. Purple keeps staff connected on a dedicated network, separate from visitor traffic, so operations run smoothly and safely.
- Seamless communication
- Improved efficiency
- Enhanced safety
Visitor WiFi that turns a great day out into shares and return visits
A great visitor experience keeps people coming back. Purple's guest WiFi connects visitors the moment they arrive, encourages social sharing and reviews, and captures opted-in data you can use to win return visits - while footfall and dwell analytics show how guests move around your site.
- Seamless connectivity
- Social media sharing
- Access to information

Our products
We offer a range of products to help you achieve your goals. From guest WiFi to staff WiFi, we have a solution for you.

Guest WiFi
Our guest WiFi solutions are designed to enhance the visitor experience and provide valuable insights.
- Branded splash pages
- Social media login
- Visitor analytics

Staff WiFi
Our staff WiFi solutions are designed to improve communication and efficiency.
- Secure and reliable
- Easy to manage
- Cost-effective
Purple has been a game-changer for us. We’ve been able to gather valuable data and improve the visitor experience. We’ve seen a 20% increase in return visitors since implementing Purple.
Pricing
We offer a range of pricing plans to suit your needs. From small attractions to large theme parks, we have a plan for you.
Connect
- Secure captive portal
- Branded splash pages
- 25 supported languages
- Network analytics
- Monitor speed and venue coverage
- Compliance with major data laws
Capture
- First-party data capture
- CRM integration
- Detailed WiFi analytics
- Behavioral insights
- Email address verification
- Access to our support team
Engage
- Customized access journeys
- Personalized communications
- Advanced WiFi analytics
- Full suite integrations
- Passpoint and profile authentication
- Fully managed service options
Helpful resources
We’ve created a range of resources to help you get the most out of Purple.
Featured products for Attractions
The Purple platform pieces most Attractions venues deploy on day one.
Guest WiFi platform for Attractions
Captive Portals, analytics, and marketing automation as a cloud overlay.
Captive Portal software for Attractions
Modern Captive Portals with social login, SSO, and marketing consent.
Passwordless WiFi for Attractions
EAP-TLS, iPSK, and Passpoint — replace shared passwords with identity.
Recommended solution for Attractions
WiFi for marketing teams. First-party data capture, footfall analytics, and CRM-triggered automation built for venues that monetize visitor data.
See WiFi for marketing teams →Related pillar guides
The topical pillars most relevant to Attractions. Each guide is the canonical hub for that area of the platform.
Guest WiFi
The master guide to delivering guest WiFi: models, layers, compliance, and how to choose a provider.
WiFi marketing
Turn captive portal sign-ins into consented first-party data, activated through your CRM and ESP.
WiFi analytics
Presence and engagement analytics, footfall, dwell, and GDPR-defensible measurement.
Related industries
Other verticals running on the same Purple platform.


