Guest WiFi
Insights, guides, and news from Purple about guest wifi.
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The death of the captive portal: why Apple, Google, and Samsung are phasing out legacy guest WiFi
Learn why Apple, Google, and Samsung are phasing out legacy captive portals. Explore Passpoint, RFC 8908 APIs, and friction-free guest WiFi authentication.
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Purple’s free initiative to accelerate OpenRoaming™ adoption for businesses
New approach eliminates barriers, empowering venues to join the global OpenRoaming™ network and deliver seamless, secure WiFi.
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Mythbusters: beyond the captive portal to seamless WiFi | Purple
Explore why 5G indoor attenuation, certificate-based 802.1X security, and choice-based opt-in models make seamless Passpoint WiFi superior to legacy captive portals.
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Guest WiFi strategy: captive portals vs OpenRoaming guide
Explore the modern Guest WiFi strategy guide. Compare captive portal first-party data capture with seamless Passpoint and OpenRoaming enterprise connectivity.

The end of the captive portal: Passpoint & guest WiFi future
Explore why legacy captive portals are giving way to Passpoint, OpenRoaming, and app-based onboarding for seamless, encrypted guest and enterprise WiFi.
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Seamless, Secure, and Everywhere: The end of WiFi friction
Discover how to eliminate guest WiFi friction, bypass outdated captive portals, and deliver seamless, encrypted venue connectivity for enterprise users.
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Purple merges with Splash Access, enhancing global connectivity platforms
Purple merges with Splash Access to unite cloud captive portals, Cisco Meraki guest WiFi management, Multi-Family iPSK, and location analytics across 80,000+ venues.

Secure & Seamless: The future of guest WiFi eliminates man-in-the-middle attacks without adding friction
For years, businesses faced a frustrating choice when providing guest WiFi. Prioritize security, resulting in sometimes long, repeated login forms and frustrating digital friction, or prioritize ease of use, often resulting in an unsecured, unencrypted connection vulnerable to attack.

Minnesota United FC leverages Purple’s Guest WiFi to enhance fan experience
Purple partners with Minnesota United FC to provide its Guest WiFi solution at Allianz Field, capturing valuable fan data during a historic, highly attended match. The solution enabled the club to create a blueprint for more effective fan engagement with customized offers and resonant content, building loyalty one WiFi connection at a time.

Unlock fan insights with stadium data
Discover how modern stadiums and arenas integrate Guest WiFi analytics, ticketing systems, and POS data to capture fan insights and increase venue ROI.

Free guest WiFi: win amidst industry disruption with Purple Connect
Discover how MSPs, telecom resellers, and venues eliminate software fees and capture customer profiles with Purple Connect free guest WiFi.

Apple iOS 18 and macOS 15 impact on public WiFi: enterprise guide
Learn how Apple iOS 18 and macOS 15 rotating MAC addresses impact guest WiFi, visitor footfall analytics, and how enterprise venues deploy Passpoint.

Why airports need guest WiFi: security, analytics, and ROI
Discover why airports need guest WiFi to enhance passenger experience, improve operational efficiency, capture footfall analytics, and drive venue revenue.

RTLS in hospitality: Real-time location tracking guide
Discover how real-time location systems (RTLS) track hotel assets, protect staff with panic badges, and integrate with guest WiFi & BLE networks.

The Potential of WiFi at Exhibitions
Exhibitions can cater to thousands of guests walking through the doors throughout the day. Organizers, exhibitors, and attendees hustle and bustle about the

The Ultimate Guide to Event WiFi: Connecting People Beyond Handshakes
Discover how high-density event WiFi infrastructure, temporary access point sizing, and branded captive portals deliver seamless attendee connectivity and sponsor ROI.

Business WiFi costs & ROI: 2026 enterprise pricing guide
Compare business WiFi costs across hardware, cabling, cloud licensing, and captive portal software. Calculate network ROI and cost per user for your venue.

All Aboard the WiFi Train: Enhancing Onboard Connectivity
Discover how train operators deploy EN50155-certified 5G and satellite train WiFi, captive portal security, and passenger journey analytics.
See Purple in action
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Go deeper with our WiFi guides
These step-by-step guides cover the topics behind the articles above, from setup to security and analytics.