The Purple Blog
Insights, tips, and news about guest WiFi, analytics, marketing automation, and venue technology.
Does social media actually improve society?
Today's society faces many challenges: unemployment, crime, poverty, loneliness to name but a few. We've considered whether social media can be used to
Risks of providing free customer WiFi in Australia
It's a little-known fact outside of the land down under that WiFi is an Australian invention. The Australian Government's Commonwealth Scientific and Industrial
Hotspot 2.0, Passpoint and Next Generation Hotspot
So what is Hotspot 2.0, how does it relate to Passpoint and Next Generation Hotspot (NGH), and what is all the fuss about? Confused? You would be forgiven if you we
The psychology of social media
Social media has had a profound effect on the way people engage with each other. Its power lies in the way it can provide users with a sense of personal
Does your WiFi hotspot allow access to adult content?
A recent research project by AdaptiveMobile concluded that over one third of all the UK's cafés and restaurants had no content filtering in place, meaning that
All Inclusive' but not including WiFi
I've recently returned from a two-week summer holiday to Gran Canaria. We stayed in an 'All Inclusive' four-star hotel in Maspalomas, ideally located close
White label the latest WiFi innovation - Social WiFi
Purple WiFi is delighted to announce the release of a limited number of white label licence opportunities for our social WiFi software solution. Purple WiFi is
Repeat after me - Repeaters vs Access Points
For most technically-minded individuals, a trip to a local computer shop is a fairly routine exercise. For others, it may be a less frequent but still
Soft Play Case Study: Snakes & Ladders
“Since installing Purple WiFi, the feedback from customers has been very positive as they can surf the net, catch up on emails or simply update their social
Meraki launches presence analytics API
As a Meraki Technology Partner we were very excited when we got hold of the presence API several weeks ago. This is something we have been doing with our
Barclays to provide free WiFi in branches
Have you ever been encouraged to use the self-checkout in a supermarket or airport? You're ushered in and kindly helped by a member of staff who will show you
The stadium technology behind great fan experiences
Go beyond the flash to the core stadium technology that makes everything work. Learn how foundational systems like Guest WiFi and Interactive Maps are the key to a better fan experience and smarter operations
Strategies for unforgettable fan engagement
Learn how modern venues are transforming the fan experience with a mix of technology and data. From real-time engagement to smooth operations, discover the keys to building a loyal community and keeping fan engagement alive year-round.
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