Maps
Insights, guides, and news from Purple about maps.
WiFi Location Analytics Explained for UK Venues
Discover how WiFi location analytics transforms footfall data into actionable insights for UK retail, hospitality, and transport venues with Purple.
BLE Low Energy Explained for Enterprise
Explore BLE Low Energy for enterprise: beacon standards, asset tracking, indoor wayfinding, and WiFi integration. Plan your deployment with our advisor.
Purple named a visionary in Gartner Magic Quadrant for Indoor Location Services | Purple
Purple is named a Visionary in the Gartner Magic Quadrant for Indoor Location Services for completeness of vision and ability to execute in enterprise venue analytics.
What is WiFi RTLS and how location tracking works
Learn how WiFi real-time location systems (RTLS) track venue assets, analyse movement patterns, and overlay on existing wireless access points.
Real-time location services (RTLS): 2026 enterprise guide
Discover how real-time location services (RTLS) work. Compare WiFi, BLE AoA, UWB, and RFID accuracy, battery life, and enterprise venue deployment costs.
What is Asset Tracking?
Asset tracking is a method businesses use to keep tabs on their physical assets, such as equipment, vehicles, and inventory. It involves tagging assets
Accessibility Essentials for Real-Time Location Services
Discover essential accessibility standards for real-time location services (RTLS). Learn ADA compliance, WCAG 2.1 AA design, and accessible indoor wayfinding.
Healthcare RTLS: hospital asset tracking & digital wayfinding
Explore how healthcare Real-Time Location Systems (RTLS) and digital wayfinding eliminate equipment search times, prevent asset shrinkage, and improve patient flow.
What are Indoor Location Services? Updated for 2023
Discover how indoor location services work across BLE beacons, WiFi positioning, and RTLS asset tracking to optimize visitor navigation and venue operations.
Location analytics and services: how physical venues increase revenue
Learn how modern venues use WiFi and BLE location intelligence to optimise store layouts, boost dwell time, and drive customer lifetime value.
Automating your visitor count, achieving 98% people counting accuracy
Discover how 3D sensors and WiFi analytics achieve 98% people counting accuracy, eliminate manual door staffing, and automate live occupancy signalling.
5 interesting uses for location technology in enterprise venues
Explore 5 key enterprise use cases for indoor location technology, comparing WiFi RTLS, BLE beacons, and UWB across healthcare, retail, and corporate venues.
WiFi vs beacons for location-based services
Compare WiFi positioning and BLE beacons for indoor location services. Evaluate accuracy, 3-year TCO, app requirements, and venue footfall coverage.
WiFi presence analytics: what it measures for staff and for guests
Discover how WiFi presence analytics tracks venue footfall, dwell times & capture rates via RSSI signals without apps. Compare hardware and privacy rules.
Meraki launches presence analytics API
Explore how Cisco Meraki Presence API v2 and Scanning API v3 integrate with Purple WiFi Analytics to deliver real-time footfall and dwell time intelligence.
See Purple in action
Book a 20-minute demo and we'll show you how Purple's guest WiFi, captive portal, and analytics platform works for a venue like yours.
Go deeper with our WiFi guides
These step-by-step guides cover the topics behind the articles above, from setup to security and analytics.