Blog
Insights and updates from the Purple team on guest WiFi, analytics, and venue technology.

Optimizing Hotel WiFi: From Lobby to Room, Installation to Pricing
Guests rely on WiFi when they're out on business trips or taking a vacation with their family. If your hotel doesn't offer it, they'll complain, leave bad reviews

The Role of WiFi in Today's Bars and Pubs
Bars and pubs have always been centers of entertainment and relaxation — but modern WiFi solutions allow you to take the customer experience to new heights.

Business WiFi Costs: A Guide to Budgeting and ROI
Business WiFi is a core part of every modern company's success. Whether you run a small cafe, multi-location department store, or large office space, your WiFi

Indoor Location Tracking to reach $24BN by 2027
Over the past 10 years, this term and the market have evolved to include a host of indoor location services such as Digital Wayfinding, Asset Tracking, and more

Florida Panthers boosts fan WiFi with Purple
Today Purple announced a new strategic partnership with one of the preeminent National Hockey League franchises, the Florida Panthers. The Florida Panthers have

What is WiFi 6e? The advantages and disadvantages
Wi-Fi 6E builds on the foundation of Wi-Fi 6 but with a significant twist: the addition of the 6 GHz band. This new spectrum reduces congestion by adding an add

Armature Works enhances its guest WiFi experience with Purple
Today Purple announced that it has entered into a strategic partnership with mixed-use event space Armature Works. Armature Works has chosen to implement

Accessibility Essentials for Real-Time Location Services
Navigating unfamiliar places can be a challenge for everyone, and more so for those with accessibility needs. Finding suitable routes to access a venue

Navigating the Indoors: The Challenges of indoor positioning technology
The Babylonian World Map is believed to be humanity's first attempt at depicting the known world. Etched into clay tablets and estimated to date as far back as

Restaurant WiFi: The benefits and strategies to drive revenue
Restaurant WiFi has become a powerful tool among the worlds leading brands as a way to connect with customers and drive in venue spending like never before.

The road to increased revenue with the Purple Partner Program
On February 14th, 2023, Purple launched its new Purple Partner Program. The rate of growth seen by Purple and the indoor location services market has clearly

Purple announces the launch of the Purple Partner Program
The new program provides a market-leading opportunity for resellers and referral partners to generate additional revenue. By leveraging Purple's market knowledge

CentraCare Partners with Purple to Implement a New Digital Wayfinding Solution to Support Patient Experience at St. Cloud Hospital
CentraCare has selected Purple as an approved vendor for digital wayfinding at CentraCare – St. Cloud Hospital. The collaboration of these two innovative

Arena WiFi: Understand your fans and drive superior engagement
Arenas across the globe are continually looking to embrace the latest technologies that effectively provide visitors with memorable experiences while delivering

Why big tech is backing Purple in a major way: An interview with Chris Dedicoat
After a 23-year stint in Silicon Valley - and working across Europe, the Middle East, and Africa - Cisco's former Executive Vice President (EVP), Chris Dedicoat

Altitude Trampoline Park partners with Purple to enhance visitor experiences
Purple announced today that they have entered into a strategic partnership with Altitude Trampoline Park, a world-premier trampoline facility, with the aim

The importance of collecting real-time passenger feedback
Providing internet access to passengers is an essential part of the airport experience. However, it can also be a challenge for airports to provide a secure

Why retailers should utilize reward programs to enhance customer loyalty
Customer loyalty is one of the most important variables for retailers to consider when forecasting revenue, but in this post-covid environment where consumers a



