Purple on Google Cloud Marketplace: Procurement & Committed Spend Advisor
Model your venue footprint, evaluate Google Cloud Committed Spend (MACC/EDP) drawdown eligibility, and calculate deployment velocity acceleration through Google Cloud Marketplace.
Committed Spend (MACC / EDP Agreement)
100% of Purple subscription costs count directly toward your annual Google Cloud commitment burn-down.
Procure Purple on Google Cloud Marketplace
Subscribe directly on Google Cloud Marketplace to draw down your committed spend, or speak with our alliances team for custom private offer terms.
Google Cloud Marketplace: frequently asked questions
Can I use Google Cloud committed spend (EDP/MACC) to purchase Purple?
Yes. 100% of eligible Purple subscription spend on Google Cloud Marketplace draws down directly against your enterprise Google Cloud committed spend contract (such as MACC or EDP agreements), helping organizations meet their cloud spend obligations without requiring new out-of-budget approvals.
How does procuring Purple through Google Cloud Marketplace accelerate deployment?
Procuring Purple via Google Cloud Marketplace eliminates conventional enterprise vendor onboarding, credit checks, and protracted legal reviews by leveraging pre-approved Google Cloud Marketplace terms. This shortens enterprise procurement lead times from 8-16 weeks down to 24-48 hours.
What Purple products are available on Google Cloud Marketplace?
Both Purple Capture (cloud captive portals, first-party data capture, and WiFi analytics) and Purple Engage (automated behavioral campaigns, CRM connectors, and guest surveys) are available on Google Cloud Marketplace with flexible licensing tiers.
How does billing work when buying Purple through Google Cloud?
All Purple software charges appear as a consolidated line item on your existing monthly Google Cloud invoice. There are no separate vendor invoices or international wire setups required.
Purple 作为全球领先的宾客 Wi-Fi 解决方案提供商，今日宣布已加入 Google Cloud Partner Advantage，成为 Build 合作模式下的合作伙伴级别成员，并已在 Google Cloud Marketplace 上架其宾客 WiFi 解决方案 Capture 和 Engage。
Purple 在 Google Cloud Marketplace 上的可用性为 Google Cloud 用户提供了一种简化的方式来购买和部署其宾客 WiFi 解决方案。该列表包含 Purple 的 Capture Guest WiFi，并通过 Google Cloud Marketplace 提供灵活的采购选项。
Purple Capture Guest WiFi 的关键功能包括：
- 可执行客户数据采集：采集第一方客户数据以丰富 CRM 数据库并改善客户洞察。
- 电子邮件验证：验证客户电子邮件地址，以维护有效且有价值的营销联系人列表。
- Wi-Fi 分析：提供有关 Wi-Fi 使用和场所性能的详细洞察，以支持数据驱动决策。
- 合规性：确保遵守 GDPR、CCPA 及其他关键数据保护法规。
Purple Engage Guest WiFi 的关键功能包括：
- 量身定制的沟通旅程：实现自动化、个性化的互动，将宾客转化为忠实客户。
- 定制化访问旅程：根据行为、位置和时间自动化宾客体验，以提升互动。
- 高级 Wi-Fi 分析：提供有关宾客行为、偏好和人口统计的实时洞察，为营销策略提供依据。
- 无缝系统集成：轻松集成超过 400 个连接器，包括所有顶级 CRM 和忠诚度平台，以丰富客户资料。
- 灵活附加组件：通过可选功能（如付费 Wi-Fi 和客户反馈调查）提供增强功能
“加入 Google Cloud Marketplace 简化了企业发现和部署 Purple Guest WiFi 解决方案的方式，”Purple 全球联盟高级副总裁 Bob Koch 表示。“它为探索我们的可扩展平台并亲身体验其价值与优势提供了直接途径。”
“将 Purple 引入 Google Cloud Marketplace 将帮助客户在 Google Cloud 值得信赖的全球基础设施上快速部署、管理和扩展该公司的 Guest WiFi 解决方案，”Google Cloud Marketplace 与 ISV GTM 项目总经理 Dai Vu 表示。“Purple 现在可以安全地扩展并支持寻求利用其 Capture 和 Engage 解决方案优势的客户。”
欲了解更多信息或访问 Google Cloud Marketplace 上的 Purple，请访问：https://console.cloud.google.com/marketplace/product/purple-wifi-public/purple-wifi-subscription-annual-1?hl=en&inv=1&invt=Ab4Fpw
