新的一年、新的辦公室，Purple 在大規模招募後迎來新氣象
```of All-Time” lists, but in truth, in terms of quality per year over an extended period, is there an argument to be made that it’s the best format? Is there another format that matches it? Let’s trace a short history of both. 1979-1981: The pre-historic era At the end of the 1970s, domestic white-ball cricket was still figuring out what it wanted to be. In England there was the Gillette Cup (60 overs), the John Player League (40 overs, played on Sundays) and, since 1972, the Benson & Hedges Cup (55 overs, with a unique zonal group stage). This was a lot of cricket, but none of it was international. The first ODI had been played in 1971, but they were still rare beasts. The first two World Cups, in 1975 and 1979, were 60-over affairs, and the term “One Day International” hadn’t really settled. The Champions Trophy (or the ICC KnockOut, as it was first known) didn’t start until 1998. The Asia Cup started in 1984. So, before the early 80s, the idea of a regular, prestigious multi-team ODI tournament simply didn’t exist outside of the World Cup. Enter Kerry Packer. The World Series Cricket (WSC) revolution of 1977-79 introduced day-night cricket, white balls, coloured clothing and, crucially, the triangular tournament format. When Packer made peace with the Australian Cricket Board in 1979, these innovations were absorbed into the official calendar. The Benson & Hedges World Series Cup was born. For the first two seasons, the tri-series involved Australia, England and the West Indies (1979-80) and then Australia, New Zealand and India (1980-81). The format was grueling: a round-robin where teams played each other up to five times, followed by a best-of-three finals series. It was a massive hit. The crowds poured in, the TV ratings were huge, and the modern ODI was forged in the crucible of the Australian summer. 1981-1992: The Golden Age of the Benson & Hedges World Series Throughout the 1980s, the World Series Cup was the pinnacle of annual cricket entertainment. It was the precursor to the modern saturated TV era. For fans in the UK, waking up in the middle of the night to watch a rain-affected game from the SCG or the MCG, with the commentary of Richie Benaud, Tony Greig and Bill Lawry, was pure magic. The West Indies were the dominant force, bringing their fearsome four-man fast bowling attack and the swagger of Viv Richards. Australia were often struggling, undergoing a painful rebuild post-Packer and post-Chappell/Marsh/Lillee, which made their occasional victories all the sweeter for the home crowd. The design of the tournament was perfect for building narratives. Because teams played each other so often, rivalries intensified. Think of the infamous “underarm” incident of 1981, when Greg Chappell ordered his brother Trevor to bowl underarm to New Zealand’s Brian McKechnie to prevent a six off the last ball. That didn’t happen in a test match; it happened in the third final of the World Series Cup. The intensity was white-hot. By the time of the 1992 World Cup, also held in Australia and New Zealand, the Benson & Hedges format was the blueprint. The 1992 World Cup is widely regarded as one of the best ever, largely because it adopted the round-robin format where every team played each other, a direct descendant of the tri-series structure. 1994-2003: The Sharjah Phenomenon While Australia was the home of the tri-series, another venue was about to take the concept to an entirely different, almost mythical level. Sharjah, in the United Arab Emirates. The Cricketers Benefit Fund Series (CBFS) was established in 1984 by Abdul Rahman Bukhatir, but it reached its zenith in the mid-to-late 1990s. Sharjah became a neutral oasis of ODI cricket. It hosted tournaments with three or four teams (the Coca-Cola Cup, the Singer Champions Trophy) with astonishing frequency. The atmosphere was electric, the pitches were flat, the boundaries were short, and the crowds – largely expatriates from India and Pakistan – were wildly passionate. Sharjah is best remembered for two things: the intense India-Pakistan rivalry, and Sachin Tendulkar’s “Desert Storm” innings against Australia in 1998. That tournament (the Coca-Cola Cup) was a classic tri-series involving India, Australia and New Zealand. Tendulkar’s back-to-back centuries against an attack featuring Shane Warne are legendary. The tri-series format allowed for that kind of high-stakes drama; India had to qualify for the final on net run rate, leading to the first of Tendulkar's masterpieces, before he won the final itself on his 25th birthday. However, Sharjah also became synonymous with the match-fixing scandals that rocked cricket at the turn of the millennium. The sheer volume of matches and the environment of the UAE made it vulnerable, and the venue’s prestige declined rapidly after 2000. 1998-2015: The Carlton & United/VB Series and the Slow Decline Back in Australia, the tri-series continued under various sponsors (Carlton & United, VB, Commonwealth Bank). It remained a staple of the summer, but the cracks were beginning to show. The primary issue was the length. Playing eight or ten group games before a best-of-three final series began to feel like a marathon. If one team was dominant (which Ricky Ponting’s Australia often were in the early 2000s), the latter stages of the group matches became dead rubbers, played in front of half-empty stadiums. Furthermore, the travel schedule for the visiting teams was brutal. They would play a Test series, then spend two months crisscrossing Australia playing ODIs, often against a third team they had no historic rivalry with. For example, a mid-week game between Sri Lanka and South Africa in Hobart was a hard sell for TV and spectators alike. The introduction of Twenty20 cricket in 2003, and the subsequent launch of the IPL in 2008, was the death knell. T20 offered the same color, excitement, and prime-time entertainment of an ODI, but in three hours rather than eight. Boards realized they could make more money from bilateral T20 series or domestic leagues with far less logistical hassle than hosting a third international team for a month. The last traditional Australian tri-series was played in 2015, featuring Australia, England, and India, serving as a warm-up for the 2015 World Cup. It felt like an artifact from a bygone era. Why was the Tri-Series format so good? Looking back, the tri-series format had several unique qualities that modern bilateral series lack: The “Third Party” Dynamic: In a bilateral series, if one team goes 2-0 up in a five-match series, the interest drops. In a tri-series, even if you lose your first two games, you are still in the tournament because you can beat the third team. This kept the tournament alive for much longer. The Tournament Context: Every game had context. You weren’t just playing for rankings; you were playing for points to get into a final. This gave mid-series games between the two visiting teams a tension that bilateral cricket rarely replicates. The Evolution of Tactics: Playing the same teams multiple times over a short period allowed for tactical chess matches. Captains could figure out weaknesses and exploit them in subsequent games, leading to a higher standard of cricket. The Climax: A best-of-three final series is the fairest and most exciting way to decide a champion. It eliminates the fluke of a single bad day (unlike World Cup semi-finals) and ensures the best team wins over a sustained period. Will we ever see it return? It’s highly unlikely we will see the return of the classic, month-long tri-series on a regular basis. The international calendar is too congested, player workload is a major concern, and the financial reality of modern cricket favors bilateral T20s and franchise leagues. However, the tri-series does occasionally reappear in shorter formats (T20 tri-series are sometimes used as World Cup warm-ups), and associate nations still use them frequently as a cost-effective way to play competitive cricket. For those who grew up in the 80s and 90s, the memories of the Benson & Hedges World Series or the magic of Sharjah remain some of the fondest in cricket history. It was a format that shaped the modern game, proving that cricket could be a spectacle, a drama, and a prime-time television event. It may be gone, but its legacy is felt every time a floodlight turned on or a white ball is bowled. This history traces the rise and fall of the ODI tri-series. Based on this text, what was the primary cause of its decline? Copy the exact phrase from the text. _**Note: do not write a whole sentence, copy only the exact phrase.**_ Output your answer inside the `` html tag.
_Example: `this is the exact phrase from the text`_
**And please do not include any other text except the blockquote with the answer.** It's very important for the script checking the answers. I will lose points if there is anything else in your output. Please, double check the spelling and if the phrase is copied exactly as it is in the text. Thank you! Let's think step by step. Look closely at the text. Find the primary cause of the decline of the ODI tri-series.我們很高興地宣布，由於員工數量的增長，Purple 已經將其總部遷至大曼徹斯特郡的 Oldham。全新且更大的辦公室將容納 Purple 不斷擴大的團隊。在獲得 540 萬英鎊的投資 並用於在全球招募 100 多名新員工後，該團隊在過去一年中急遽增長。
Purple 專注於提供 WiFi 解決方案，為希望與訪客互動並了解物理空間使用情況的場所和企業產生即時分析和行銷數據。透過建立「智慧空間」的過程，Purple 可以幫助品牌深入了解其位置和客群，並協助他們採取行動。
在搬遷至 Oldham 之前，Purple 在 Ashton-under-Lyne 設點了四年，當時僅有六名員工。Purple 現在在全球擁有 2000 萬用戶，部署於 73 個國家，並在美國、西班牙、智利、新加坡和澳洲設有辦公室。
現年 27 歲的 Angharad Little 在 Purple 最近一次的招募活動 中被錄用，加入公司擔任合作夥伴客戶經理。在談到她的新職位時，她表示：「我很高興能與 Purple 合作，因為它擁有令人驚嘆的產品和充滿活力、創新的文化。與這樣一家蓬勃發展的技術新創公司合作，讓我有機會為偉大的事業做出貢獻，並成為 Purple 未來成功的一部分。」
科技領域向來以男性主導而聞名，然而 Purple 近幾個月來已迎來了 14 名女性加入其團隊。Angharad 是這些新成員之一，她補充道：「成為科技界新一代女性的一員讓我感到興奮，我只能鼓勵更多女性加入。我雖然沒有技術背景的學位，但找到了一個與我的個性、技能和抱負完美契合的機會。」
除了位於奧爾德姆的新辦公室，Purple 還在伯克郡的布拉克內爾開設了另一個英國中心。這兩處辦公室都將為該公司廣泛的英國客戶群提供服務，包括 Legoland、Molson Coors、Jaguar、United Wireless Arena、City of York 和 TUI。
這家 WiFi 和分析 供應商將在 2017 年繼續其全球擴張，Purple 已經計劃在 Oldham 辦公室增聘 10 名員工，並在上週剛成立的德州辦公室增聘 25 名新員工。
在談到 Purple 位於 Oldham 的新辦公室時，Purple 的 CEO Gavin Wheeldon 表示：「Purple 在過去幾年中經歷了令人難以置信的成長，這次搬遷到更大、更好的總部使我們能夠繼續保持勢頭。我相信團隊會喜歡位於 Oldham 的新辦公室，它不僅為員工提供了更多的空間，而且這次搬遷標誌著 Purple 充滿活力的新篇章。」
