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Purple 與 Aruba 合作以增強 Aruba Instant On 產品功能

作者:Richard Ellor
18 June 2020
閱讀時間 1 分鐘
Purple 與 Aruba 合作以增強 Aruba Instant On 產品功能
Aruba Instant On deployment tool

Aruba Instant On guest WiFi planner

Estimate guest logins and opted-in contacts across your Instant On sites, and get the exact settings to connect them to Purple.

Venue type
Instant On hardware
3 sites
12550
4 APs
11530
2,500
50010,00020,000
$2.50
$0$5$10
Purple modules

Projection for 12 Instant On APs across 3 venues

Guest WiFi logins
2,850
per month, all sites
New opted-in profiles
22,236
per year
Review requests sent
1,853
per month
Estimated marketing value
$55,590
per year at $2.50 per contact
Hardware

Aruba Instant On AP22 (WiFi 6, 2x2 MU-MIMO)

A good default for cafes, shops and clinics. Plan on one AP per 25 to 40 active guest devices.

Architecture

3 Instant On sites, each with the same external captive portal and RADIUS settings, grouped as 3 venues in Purple.

About 625 visitors per AP per month.

Configuration steps
  1. 1.In the Instant On web or mobile app, add a Guest network at each site.
  2. 2.Set the guest portal to External captive portal and paste the Purple splash page URL.
  3. 3.Add the Purple RADIUS servers for authentication (UDP 1812) and accounting (UDP 1813) with the shared secret.
  4. 4.Add walled garden entries for the Purple portal domain and the Google, Apple and Microsoft sign-in domains.
  5. 5.Keep guest client isolation on, and put guests on their own VLAN if they share a wired network with staff.
  6. 6.Connect Purple to your CRM or email platform so new profiles sync automatically.
  7. 7.Turn on post-visit review emails with your Google and Tripadvisor links.
How this is calculated
  • -Logins = visitors x a venue login rate (34% for hospitality and dining), plus 4 points with social login.
  • -65% of logins are first visits that create a new opted-in profile; the rest are returning guests.
  • -Marketing value = new profiles x your value per contact. Set it from your own email revenue per subscriber.
Deploying Purple on Instant On?
Get the full RADIUS and captive portal blueprint for your sites from a Purple engineer.
Useful? Link to this tool

Purple 很高興能與 Aruba 進一步合作,提供對 Aruba Instant On 的支援。 

Aruba Instant On 專為中小型企業設計,旨在協助企業應對數位轉型的挑戰。無論地理位置、企業類型或網路上的用戶端裝置為何,Aruba 都能提供易於使用且能立即部署的解決方案。

Aruba Instant On 基地台的設計遠優於標準 WiFi 路由器,其具有內建安全性、每個網路的流量區隔以及快速安全的連線。 

在 Instant On 之上加入 Purple 的產品,將使中小型企業能夠將其 WiFi 轉變為 客戶數據獲取 與數位行銷平台,從而增加營收、忠誠度和互動。

Purple 為中小型企業提供滿足其數據收集和行銷需求的一站式解決方案,將其 WiFi 從企業開銷轉變為管理客戶數據和生命週期的單一整體視角數位平台。 

該解決方案不僅以客戶為中心,而且易於操作,並且可以進行遠端部署,無需人員接觸。這能立即為企業提供建立更詳細客戶輪廓、超個人化多個行銷活動、區隔客戶數據以及衡量投資報酬率所需的工具。 

Purple 和 Aruba 擁有長期的合作關係,其足跡遍及全球多種產品和服務。著名的共同客戶包括亞太地區的塔隆加動物園(Taronga Zoo)、美國的邁阿密熱火隊(Miami HEAT),以及拉丁美洲的 Inbursa、Palacio 和 Estadio Diablos Rojos。 

希望將 Purple 新增至其 Instant On WiFi 的客戶,應造訪此表單進行註冊:https://purple.ai/aruba/。

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