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伊丽莎白女王医院为患者提供免费 WiFi

作者:Richard Ellor
26 March 2017
1 分钟阅读
伊丽莎白女王医院为患者提供免费 WiFi
Healthcare WiFi & Digital Patient ExperienceNHS Trust Benchmark Model

Hospital Patient WiFi & Demographic Capacity Advisor

Calculate projected patient logins, demographic engagement (dispelling the myth that older patients do not use WiFi), survey response rates, and zero-hardware-overlay deployment feasibility for your healthcare facility.

500 beds
50 beds750 beds1,500 beds
28,000 visitors/mo
2,00060,000120,000

100% Native Overlay: Direct RADIUS / CoA integration on Cisco Catalyst 9800 & legacy WLCs with zero hardware replacement.

Estimated Healthcare Impact & Engagement Projections

Monthly Active Patient Connections
6,160
~22% footfall adoption rate
Patients Aged 45 & Over (Demographic)
2,587
42% of total users (1,216 aged 65+)
Annual Patient CRM Database Reach
62,832
Opt-in healthcare contacts
New Hardware Capital Outlay
£0 / $0
100% overlay on Cisco Catalyst / WLC
42% Adoption among patients 45+

Simple, barrier-free splash page login journeys empower older patients and reduce bedside loneliness without requiring complex app installations.

ISO 27001 Certified
Enterprise Security
NHS WiFi Compliant
Caldicott & GDPR
< 2-Week Deployment
Zero Hospital Downtime
Gartner Recognized
Indoor Location Services

Deliver secure, accessible patient WiFi across your health system

Download the full NHS Trust Case Study or speak with our healthcare wireless solutions team to deploy Purple on your existing Cisco, Aruba, or Meraki hardware.

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Interactive Healthcare IT Calculator

Hospital WiFi capacity & security advisor

Model bandwidth requirements, access point density, network segmentation, and RTLS asset tracking for your healthcare facility.

Licensed Bed Capacity450 Beds
20 beds1,000 beds2,000 beds
Recommended Network Architecture
Estimated Access Points
150 APs
WiFi 6 / 6E Enterprise
Required WAN Bandwidth
2.25 Gbps
With peak concurrency
Est. Daily Visitors & Patients
1,440
Captive portal sessions
Tracked Medical Assets
1,710
RTLS tags & telemetry
Security Standard: NHS Digital DSPT, ISO 27001 & HIPAA Compliance
Need a custom hospital WiFi solution design?
Purple integrates with Cisco Meraki, HPE Aruba, Ruckus, and CommScope to deliver compliant healthcare guest WiFi and location analytics.
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智能空间公司 Purple 已在伊丽莎白女王医院安装了其 WiFi 和分析 解决方案,事实证明该方案在年轻和老年患者中都大受欢迎。

伊丽莎白女王医院金斯林 NHS 信托基金会 是一所急诊医院,为西诺福克、南林肯郡和东剑桥郡的社区提供服务。在去年夏天之前,该医院仅在院区前门的一家私营咖啡馆内提供 WiFi 接入,这意味着所有病房或候诊室都没有网络连接。

作为提高整个信托基金会患者体验计划的一部分,他们开始考虑哪种 WiFi 解决方案最适合其患者。他们认识到,在 Roxburgh 儿童中心,一个安全、免费的网络连接解决方案尤为重要,因为年轻的患者及其父母希望在住院期间能够观看流媒体视频并访问互动网站。

在短短两周多的时间里,利用现有的 Cisco 设备,Purple 的访客 WiFi 就已正式上线,患者可以通过专用的登录页面填写简单的表单进行登录。在开通 WiFi 服务的第一个完整月份中,共有 5,847 人登录了该服务,而在 2017 年 1 月,这一数字增长了近 10%。

伊丽莎白女王医院国王林恩 NHS 基金会信托基金的 ICT 主管 Michael West 表示:“我们从患者那里收到的关于 WiFi 的反馈非常积极,我们从 Purple 的门户网站收到的每周 KPI 证实该服务得到了很好的利用。”

迄今为止,该医院的免费访客 WiFi 非常受欢迎,自安装以来,已有近 23,000 名访客 使用了该解决方案。Purple 的分析还表明,使用 WiFi 的人中有 42% 年龄在 45 岁及以上,其中近 20% 属于 65 岁以上人群

Michael 补充道:“用户人口统计数据被证实特别有趣。我们医院的主要人群是老年患者,在最初关于 WiFi 的讨论中,许多人认为这个年龄段的人不会使用该服务。然而,事实并非如此,我们的许多老年患者都在使用它。这些信息对于证明我们在最大的人口统计群体中的使用情况非常有用。”

伊丽莎白女王医院的营销团队最终计划向通过 Purple 的 WiFi 和分析解决方案收集的庞大电子邮件数据库发送宣传信息。内容范围广泛,包括提醒访客在院期间洗手以控制感染的简单提示,以及在就诊后向老年患者发送的关于冬季流感疫苗接种的信息。

在评价与该医院的合作时,Purple 首席执行官 Gavin Wheeldon 表示:“我们很荣幸能与金斯林的伊丽莎白女王医院合作,很高兴看到访客 WiFi 受到患者的良好接待。该信托基金会现在拥有丰富的 CRM 数据,这意味着营销沟通应该能够触达广泛且相关的受众。”

阅读完整的投资回报率案例研究,了解国王林恩的伊丽莎白女王医院如何 连接患者并获取超过 23,000 条 CRM 记录

常见问题

How did The Queen Elizabeth Hospital NHS Trust deploy Purple patient WiFi without replacing hardware?

The Trust integrated Purple's cloud-based guest WiFi platform directly on top of their existing Cisco wireless infrastructure. Deployment went live in just over two weeks across wards, waiting areas, and the Roxburgh Children's Centre without requiring physical cabling overhauls or expensive hardware upgrades.

What patient demographic trends did Purple analytics uncover at Queen Elizabeth Hospital?

Purple analytics revealed that 42% of active hospital WiFi users were aged 45 and over, with almost 20% of that group aged 65 and above. This verified that older demographics actively utilize patient WiFi when provided with a simple, barrier-free login experience, overcoming common digital inclusion assumptions.

How does NHS patient WiFi support healthcare communications and public health campaigns?

Hospital communications and clinical teams utilize Purple's landing pages and CRM workflows to distribute targeted health alerts, handwashing reminders, seasonal flu vaccination guidance, and Friends and Family Test (FFT) patient satisfaction surveys directly to connected visitors.

How does Purple ensure NHS patient data privacy and UK GDPR compliance?

Purple is ISO 27001 certified and fully compliant with UK GDPR, the Data Protection Act 2018, and NHS Digital information governance standards. Patient data is encrypted in transit and at rest, with strict consent management and granular opt-in controls for healthcare communications.

Can hospital patient WiFi handle high-bandwidth applications like paediatric video streaming?

Yes. Purple provides enterprise bandwidth rate limiting, content filtering, and tiering across SSIDs. This ensures critical hospital clinical applications and EHR systems maintain prioritized airtime while paediatric patients and waiting visitors enjoy fast, reliable streaming and browsing.

How quickly can an NHS Trust or healthcare facility deploy Purple?

Because Purple is a hardware-agnostic cloud platform compatible with Cisco Catalyst, Meraki, Aruba, Ruckus, Juniper Mist, and Extreme Networks, typical healthcare deployments launch in under two weeks with zero downtime for clinical operations.

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